A trend is fleeting, elusive and variable; some trends occur rapidly, yet others are slow. Those who want to survive will find themselves in a continuous process of change. This demands insight into current moods and the ability to look ahead towards opportunities and possibilities.
Trendslog, our weblog about trends and the future in terms of innovation and creation will allow you to stay with the times.
Now on Trendslog
We use the term ‘Futuring’; the research process and translation of trends into a vision for the future. Others call this strategic foresight, future thinking or trend driven innovation. In short, it is about preparation for the future of your business or organisation.
The only certainty we have is that nothing is certain. Everything changes constantly. But we can research related trends and developments. We can prepare ourselves for what is to come and create our own future.
We are quit honest about it. There are never enough people and resources to translate all trends and developments. Choosing well based on self-knowledge is a prerequisite for successfully translating trends into relevant strategies and current concepts.
It is an established fact: creation and innovation are enhanced by collaboration. We believe that people are able to achieve best by exploring developments and translating trends together for the future of companies and organisations.